Nadathur Holdings and Investments Pvt. Ltd., a private equity firm focused on developing entrepreneurs and nurturing their ventures, promoted Medi Assist. Subsequently "Reliance Health Ventures", an Anil Dhirubhai Ambani Enterprises Group company has invested in Medi Assist.

Mr. N S Raghavan, co-founder and former managing director, Infosys Technologies Ltd, spearheads Nadathur Holdings. With the objective of investing in economically viable and socially relevant projects which add value to society at large, Mr. Raghavan brings more than 25 years of entrepreneurial and management experience with him.